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Privacy Policy

Will Gray · · 3 min read

Last updated: June 26, 2026

Graystone Consulting, LLC ("Graystone," "we," "us") operates this website and provides fractional marketing, growth, and analytics services. This policy explains what information we collect, how we use it, and the choices you have. We keep it plain on purpose.

Information we collect

  • Information you give us. When you contact us, request a consultation, or subscribe to our newsletter, we collect the details you submit — typically your name, email address, company, and anything you write in the message.
  • Information collected automatically. Like most websites, we use analytics and tag-management tools (for example Google Analytics via Google Tag Manager) that collect standard usage data such as pages viewed, referring source, approximate location, device and browser type, and similar diagnostics. Some of this is collected through cookies and similar technologies.

How we use information

We use the information to:

  • respond to inquiries and provide the services you request;
  • send our newsletter and updates you've opted into (you can unsubscribe at any time);
  • understand and improve site performance and content;
  • operate, secure, and maintain the website.

We do not sell your personal information.

How information is shared

We share information only with service providers that help us run our business — for example analytics, email/newsletter delivery, hosting, and CRM tools — and only to the extent they need it to perform those services. We may also disclose information where required by law.

Cookies

We use cookies and similar technologies for analytics and basic site functionality. You can control cookies through your browser settings; disabling them may affect some features. Where required, we present a consent mechanism on the site.

Data retention and security

We retain information for as long as needed to provide our services and meet legal obligations, then delete or anonymize it. We use reasonable administrative and technical measures to protect information, though no method of transmission or storage is completely secure.

Your choices

You may unsubscribe from emails using the link in any message, and you may request access to, correction of, or deletion of your personal information by contacting us. We'll respond consistent with applicable law.

Children

This site and our services are intended for businesses and adults. We do not knowingly collect information from anyone under 18.

Changes

We may update this policy from time to time. The "last updated" date above reflects the most recent version.

Contact

Questions about this policy or your information? Contact us and we'll help.

Graystone Consulting, LLC
110 W. Vine Street, Suite 300
Lexington, KY 40507
info@graystonellc.net
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